Facebook mobile advertising: Is it the future?
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Facebook
Facebook mobile advertising: Is it the future?
With people becoming more reliant on their mobile devices, we look at how Facebook is adapting its advertising... -
Twitter
Why Twitter must be part of your marketing strategy
Twitter is an essential marketing tool for SMEs who want to engage with their customers — once you know whe... -
Twitter
Measuring the success of Twitter marketing. Part 2: building an analytics framework
Discover how to measure your influence when building brand awareness via ad campaigns on Twitter.... -
Twitter
Measuring the success of Twitter marketing. Part 3: using third-party analytics tools
Our pick of the best third-party tools for gaining deeper insight into the performance of your Twitter marketi... -
Twitter
How to run a Twitter ad campaign. Part 5: measuring ad performance
Once you’ve created the perfect Twitter ad campaign, how to do you measure its success? -
Twitter
Measuring the success of Twitter marketing. Part 1: which metrics?
What metrics should your business be measuring to determine the success of its Twitter marketing?...