24 x 2.5-hour live events
60 hours learning time
100% trainer-led
Digital Marketing Intensive Stream Overview
This intensive program of specialist online modules is designed to skill you with expert, hands-on digital marketing techniques & knowledge. All key digital channels are covered in depth. You will finish ready to put an industry-leading digital strategy into play, straight away.
Key benefits
Take these learning outputs away with you:
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Become a digital marketing expert
Get a close grip on the full mix of digital channels
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Deploy an industry-leading digital strategy
Pragmatic guidance to fuse your learnings across your digital activity
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Track, measure and optimize
Benefit from recursive gains across your digital marketing
Course Program
This program of 24 modules is designed to skill any person - whatever their level of previous experience - with the latest digital marketing expertise.
Each module has an array of available dates, making it easy to fit the program around your schedule.
The program begins with our four-part ‘Digital Marketing Foundation’, designed to cover all key fundamentals and provide the necessary grounding of core knowledge. An intensive series of specialist modules then follows, covering the full multitude of digital marketing channels, tactics & techniques. The program rounds off with our three-part ‘Digital Marketing Refresher’, updating you with the latest industry trends, platform changes and best practice techniques.
Join this program now and raise your digital marketing know-how to the top grade.
Stream Modules
Digital Marketing Foundation, Part 1
Foundation module - part 1
Module 1Digital Marketing Foundation, Part 2
Foundation module - part 2
Module 2Digital Marketing Foundation, Part 3
Foundation module - part 3
Module 3Digital Marketing Foundation, Part 4
Foundation module - part 4
Module 4
Digital Strategy
Develop & tune your digital marketing strategy
Module 5
SEO Strategy
Get up to speed on the key fundamentals of SEO
Module 6SEO: On-Page Optimization
Boost your website’s visibility & SE ranking
Module 7SEO: Link Building & Off-Page Optimization
Develop off-site SEO techniques to drive traffic
Module 8SEO: Mobile, Video, Local & Analytics
Optimize your SEO for mobile and video
Module 9
Google Ads Strategy
Prime your Google Ads strategy to its fullest
Module 10Google Ads: Campaign Setup
Set up Ads camapaigns to deliver best possible ROI
Module 11Google Ads: Budgeting & Bid Management
Ensure a balance between cost of ads and return
Module 12Google Ads: Optimization & Reporting
Master ads optimization & reporting techniques
Module 13
Content Marketing: Promotion & Analytics
Effectively promote and measure your content
Module 14Content Marketing: Creative Strategy
Boost your content marketing with expert guidance
Module 15
Email Marketing: Strategy & Planning
Building a successful email marketing strategy
Module 16Email Marketing: Copywriting & Email Design
Learn to encourage your subscribers to open emails
Module 17Email Marketing: Database & List Management
Ensure your email list management is best in class
Module 18Email Marketing: Optimization & Analytics
Measure & refine your email returns to next level
Module 19
Conversion Rate Optimization: Strategy & Planning
Gear CRO program to deliver exceptional ROI
Module 20Conversion Rate Optimization: Web Design & Analytics
Optimize, benchmark & test your CRO programs
Module 21
Digital Marketing Refresher – What’s Changed
Refresher module 1 - learn what's new
Module 22Digital Marketing Refresher – Latest Techniques
Refresher module 2 - know the latest updates
Module 23Digital Marketing Refresher – Future Gazing
Refresher module 3 - a look ahead
Module 24
Start your learning journey
With over 70+ individual courses, delivered live by expert trainers, find out how Streams can help you achieve your objectives
Upcoming Dates
Trainers
Learn from skilled practitioners, with first-hand experience from the front-line.
Alex Holden
Trainer
Alex has been training businesses and marketers since 2011 for Constant Contact, SCORE, Microsoft and more. He has trained over 6000 people so far. Alex takes his drive for digital marketing to the classroom where he continues to help businesses grow.
Online learning, delivered differently
Streams courses are 100% live, designed to emulate the traditional classroom experience, offering the flexibility to learn from your desk.
Live, trainer-led class
Join a programme of live classes that emulate a classroom experience and overcome the hurdles often experienced with pre-recorded videos, webinars & quizzes.
Interactive group exercises
Each live class will include an opportunity to take part in group exercises with fellow course participants.
Live Q&A
Take advantage of regularly scheduled, live open-door sessions and have your questions answered by our expert Trainers.
How Streams Works
Build your own program of online courses that refreshes on an ongoing basis in line with your training needs.
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Online courses
You have access to 70+ online courses, 2 ½ -hour events, delivered live by a specialist trainer. -
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Course concierge
A technical expert, your Course Concierge can offer detailed insight and recommendations on course content. -
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Build your own training program
Choose from a selection of specially designed Curated Streams or build your own custom Stream, with your Course Concierge. -
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Ongoing support
Your Course Concierge will be in regular contact and will inform you of new courses that you can swap in to your program.
Trusted and proven
Digital Petra is leading light, globally, in digital skills training.
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Highly recommended
92% of past attendees would recommend Digital Petra.
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Fortune 500 Approved
A course rating of 9/10 from Fortune 500 companies.
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9/10 Trainer score
Our trainers score 9.24/10 from course attendees.
Frequently Asked Question
Have some questions for us? Take a look at some of those that we are most typically asked, along with our responses. We'd love to hear from you if there is anything else we can help with.
When will I receive information on how to join the live training?
An email will be sent to the email address provided upon registration 10 working days prior to the training start date. Please check your spam/junk folder in case your server is sensitive to Digital Petra emails. If you do not receive this email, please notify Digital Petra more than 24 hours prior to the start of your first session so that we can ensure you have everything you need to participate.
What are the systems requirements for taking a stream course?
Each participant will need Internet access. Please ensure you are connected to a reliable Wi-Fi network, a hard wired connection via an ethernet cable or a secure hotspot connection using your mobile phone.
Please ensure you have a working webcam for the sessions. The training is designed to be interactive and as such group discussion and exercises will be more enjoyable if you are able to see the trainer and other participants.
A headset with a microphone is preferable. However, using the speakers and microphone of your computer is also an option. If neither option is available, you will need to dial into the conference line with a phone.
Please ensure you allow plenty of time to download Zoom ahead of the course. Information will be provided ahead of your first session.
Can I use a Mac?
Yes - You will attend the course using Zoom, our online virtual classroom environment.
Do I need to buy any additional resources or materials to participate?
No, access to the online training service, readings, exercises and guided activities are provided at no additional charge.
Is there a discount for multiple participates from the same organization?
Please contact Digital Petra Customer Service for details on discounts and group rates. Email hello@digitalpetra.com or call us directly on +44 (0) 207 193 0149 or +1.415.800.3681 for more information.
What is the duration of each live stream?
Each live stream lasts 2.5 hours
What time will the live stream take place in my city?
| GMT | EST | CST | MT | PST | |
| Start: | 4:00pm | 11:00am | 10:00am | 9:00am | 8:00am |
| Finish: | 6:30pm | 1:30pm | 12:30pm | 11:30am | 10:30am |
Can I participate if I live outside of the US and UK?
Absolutely! We are a global training provider and for no additional cost, you can participate in an Digital Petra stream course as long as you meet the minimum technical requirements. Why not drop us a line at hello@digitalpetra.com to discuss your location
Can I postpone my live stream session?
Each stream module currently runs two times a year. However, please consult your stream course concierge for further details.
How many other attendees will there be on each live stream?
Digital Petra workshops are designed to create an intimate learning environment to enable one-to-one time with the trainer and healthy discourse amongst all in attendance. The maximum number of attendees per live stream is 14.
What communications can I expect to receive prior to each live stream?
You will receive a welcome email for each training seven days prior to your training start date confirming all final details for your training workshop.
How can I pay?
We accept payment via Credit Card, Debit Card, BACS, Cheque or Invoice.
Sign up today!
Full, unrestricted access for a year
Streams allows you to build your own program of live, online training courses, covering the most essential and in-demand digital disciplines.
Start learning today to update your knowledge and fast-track your career. Streams offers the following member benefits:
Over 70 digitaly focused courses to choose from
100% trainer-led online learning, delivered live
A dedicated course concierge to you build your program
To purchase your membership, simply complete the form below:
USD
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Buy with Confidence
7 day 'cooling-off' period on all purchases
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Secure Checkout
SSL Encryption ensures your details are safe.
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Trusted & Proven
"Excellent" by our 15,000+ customers.
Get the full course syllabus
Reasons to subscribe to Streams
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Over 70 digitaly focused courses to choose from
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100% trainer-led online learning, delivered live
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A dedicated course concierge to you build your program